Geoff Wilton Group Account Director

ABOUT

It’s long been in McDonald’s Canada’s DNA to deliver feel-good moments or a little 'bubble of happiness' to its guests. Grand openings or new and reimagined restaurants provide unique opportunities for McDonald’s to create those moments. To mark these special occasions, Cossette created a series of visuals that embody the playful joy of such celebrations. Each visual in the Grand Openings series is a playful representation of an iconic McDonald’s Canada menu item, including the classic Big Mac, Fries, the McFlurry, and the Egg McMuffin.

AWARDS

CannesLions

MADEIT CREDITS

  • McDonald'sClient
  • Alex GadouaCreative Director
  • Andréanne GilbertAdvertising Manager
  • Cathy BegleyAdvertising Manager
  • ConsulatProduction Company
  • Cossette Communication-MarketingAgency
  • Fabrice BoutyArt Director
  • Jillian PyperAdvertising Manager
  • Jonathan KemptPost Production
  • Louis-Philippe TremblayExecutive Creative Director
  • Maïlis Roy-LessardSet Design / Art Direction
  • Mathieu LévesquePhotographer
  • Mélissa HainsAdvertising Manager
  • Natalie AzoulayAccount Management
  • OMD MontrealMedia Agency
  • Peter IgnaziChief Creative Officer
  • Philippine ChabranAccount Management
  • Tom BerthelotLighting
  • Vanessa AudigandAccount Management
  • Vilma MorlinAdvertising Manager
  • * Barbara JacquesDirecteur de la création, Branding & design
  • * Chuck CoolenSenior Marketing Manager - Eastern Canada (Ontar
  • * Geoff WiltonGroup Account Director
  • * Alexandre JutrasAssociate Creative Director
  • * François-Julien RainvilleCopywriter
  • * Cannes Lions Winners 2022
  • * ANNE-CLAUDE CHENIERCreative Director

Who liked - Balloons - Big Mac