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As part of the Raising Cane’s Timeless Horizon Event for franchisees, Gen City Labs created a custom virtual reality experience for guests to enjoy. Using 360 video captures of 3 landmark locations, GCL immersed franchisees in a tour highlighting the special features from the Vegas, Chicago and Florida Raising Cane’s restaurants. With custom branded elements for each location, intuitive navigation, and voice over descriptions, guests were transported to and gained a deeper understanding of the unique locations around the country.