ABOUT
Much like the previous Power of Collagen sequence, this too was created to aid a presentation on the Ideal World Shopping Channel. To be played on TV behind presenter as an aid. Screen safe versions were also produced with spaces in the layout created for Ideal World on-screen elements to be added later.
Multiple language versions were also created.
3D Molecule lady animation repurposed from other sequence, most other elements built using Illustrator and final composition (plus some additional animated elements created in After Effects.
Voice over omitted.
Quick turn-around again, I think it was about a week in total but again, super fun. More of these please!
<March 2021> Update:
I added some work-in-progress imagery.
LEFT: Excerpt from original brief which was given to me as a series of Powerpoint slides with some vague instruction.
RIGHT: Initial roughs as I started to flesh out the brief.
BOTTOM: Excerpts from storyboards later in the development, including some alternate colourways but creeping closer to final approved version.
Messy roughs, tidy results! lol.
MADEIT CREDITS
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Gary MeredithFreelance Motion Designer


