Gaia Fontana Senior Brand Designer

ABOUT

Hedley May is a global executive search firm dedicated to finding exceptional talent to transform your executive leadership teams.
We met Hedley May at the beginning of 2019, they contacted us to refresh their website and we ended up refreshing their brand and visual identity.
The scope of the rebranding was to align their roles to their international perception. Based in London and New York, the worldwide company view was a priority.

Our journey leads to work around the existing logo and to achieve the project scope we worked on the design of an emblem that could symbolise the global personality of Hedley May.
The twist of lines makes a movement around the logo as the meaning of growth company and with a diversity eye on the market. We introduced a new fresh palette of colours that can be used as support for multiple marketing applications.

The visual identity for the report, documents and brochure is designed to give a high-impact, modern and premium feel. The style of the templates is studied to appear to have a consistent look.

UX/UI Design for a new website
What they faced on their old website was an overall mislead of contents and structure and didn’t give the right perspective to their roles. To set the scope and solve this problem, we had to work on the User Experience of the user journey to make it right with the structure of the contents.

MADEIT CREDITS

Hedley May - re-brand

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