Fujitsu Bracknell

ABOUT

With the launch of Hybrid, Fujitsu wanted portray a more human and emotional aspect to their brand. Created around the proposition of ‘perfect balance’, we wanted the Hybrid technology to be synonymous with Fujitsu. The discipline of yoga provided a unique and refreshing impact for the category while perfectly capturing both the product benefit and Fujitsu’s business philosophy.

MADEIT CREDITS

  • * DenCreative Director
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