Freefolk London

ABOUT

Lead Flame Artist - Andy Copping - describes the process below.

I was really excited to work on the TFL Elizabeth line opening advert, as I live on the line and will benefit from its shiny new speedy service. Having previously worked on other similar campaigns for TFL, I knew what was required with the look and clean-up necessary.
All the signs adjustments were done in Flame, using the existing signs as a reference, matching the way they look with the camera, and giving it the right feel with glows, motion blur, and chromatic aberration.
TFL mostly uses one house font however, the dot matrix shots use a font style that doesn't exist. After a bit of research, I created my own font that matched it perfectly.
I have really enjoyed working on these campaigns as they feel real and I am sure most people wouldn't realise the amount of VFX work gone into it.

MADEIT CREDITS

Project featured: on 20th July 2022

Elizabeth Line

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