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Our midterm requirement for our Advertising Photography (ADRAPTO) class last September was to create an advertising campaign for a beer brand of our choice.  We were tasked to create three (3) print advertisements and present it to class. Some students chose imported brands such as Heineken, and Hoegaarden, and local ones such as Red Horse, and San Miguel Flavored beer. 

After giving it much thought, my group chose to use San Miguel Pale Pilsen as our product as we wanted a brand that is local, classic, familiar, and recognizable to the Philippine Market.