ABOUT

We were commissioned to develop and brand the 2011 relaunch of the Laurence Olivier Awards. We worked closely with the in-house design team at AKA Promotions to establish a strong continuity of branding. Using elements of the printed assets, we created, animated and edited the full set of nominations packages, lower thirds and broadcast elements. This was a multiscreen event and the designs were spread over three screens to create one huge scene – but then independently animated for the nominations and backdrops throughout the performances.

We have since been re-comissioned for the 2012 and 2013 ceremonies. Developing alternative looks for the stage setting.