In collaboration with Brass Agency, who devised the creative concept, Flipbook Studio produced Harrison Spinks' first-ever television commercial as part of the luxury furniture company’s new integrated consumer-facing campaign, working alongside Director Richard Oliver.
The 30-second ad which aired on Boxing Day, follows ‘Harrison’ the sheep travelling through Yorkshire, imitating the unique journey of a Harrison Spinks mattress; beginning in Harrison Spinks’ own 300-acre farm to their Leeds factory.
Flipbook’s multi-disciplinary capabilities and their expertise in creating life-like computer generated creatures and characters, allowed them to produce the entire TV ad, including ‘Harrison’ the CG animated sheep and accompanying lamb. Extensive R&D went into the design and movement of the sheep and it's fleece, in order to replicate the distinctively tufty and curly coat of a Wensleydale sheep.
Further celebrating their Yorkshire heritage, the soundtrack was specially commissioned by Leeds based band, ‘Hyde Park Brass’, while the voice over was performed by Leeds born actor Matthew Lewis, who is best known for his role as Neville Longbottom in the Harry Potter films.