ABOUT

This branding project was thoughtfully designed for Munni'z Boutique, which is a recently launched clothing brand in UK explicitly targeted for young girls. Munni is a urdu/hindi language word which means "a small girl".

The boutique specializes in Pakistani "Shalwar Kameez" and traditional clothes. The brand identity symbolizes truck art and polish art patterns that are culturally recognized in Pakistan. A sewing machine with truck art pattern in the logo and submark depicts traditional wear and stitching.