A project with a creative idea which let people to win prizes based on their purchase real time in the store. When they make a purchase, they although can enter their receipt number into a landing page to participate in the lottery.
People can participate as soon as they input their code and see what is the result!
There where TVs in all branches which show winners online. Any person have the chance to win every 5 minutes and it shown on TVs, maybe when he/she is in the store.

The main achievement of the campaign was a great sales which were around 2 times in comparison with the past month.
The campaign includes:
- A strong and great idea
- A solid integration between ideas and implementation
- A great assortment and implementation for printing
- Technologies for real time lottery
- Huge awareness and impression
- Huge footfall in stores
- A great and solid journey for people to participate


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