Felipe Braz Costa Executive Creative Director

ABOUT

The average time for a patient of Rare Disease to get an accurate diagnosis is about 4 years; 20% of them, can take more than a decade. This long waiting period is reported by many patients as "life passing by without them being able to live it".

#AStepInTime is a campaign created to raise the visibility of Rare Diseases by showing people how patients feel throughout their long journey in search of a diagnosis.

MADEIT CREDITS

  • Alexion PharmaceuticalsClient
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