Felicidad Collective
Madrid
ABOUT
Premios Verdes, formerly known as Premios Latinoamérica Verde, was a key sustainability awards program in Ibero-America. However, its branding and positioning limited its potential for international growth. The event needed a global identity, stronger messaging, and a communication strategy that resonated beyond Latin America. Additionally, it faced challenges in engaging new audiences while staying true to its purpose: recognizing and amplifying the most impactful environmental projects.



