ABOUT

Blue Star, an air conditioning and commercial refrigeration company, partnered with FCB Interface for a summer campaign starring brand ambassador Virat Kohli in three new films. The series now includes 'Heat Woman' and 'Bhayankar Garmi', alongside the 'Heat Man'.

Taking forward the thought of 'Blue Star Fast Cooling AC, Karde Garmi Ki Chhutti', the first film titled 'Summer Vacation' shows 'Heat Man' and 'Heat Woman' looking to spend their summer vacation at Virat's house. The second film, 'Dance', shows multiple 'Heat Men' and 'Heat Women' trying to intimidate Virat. The third film, titled 'Bhayankar Garmi', shows 'Heat Man' entering Virat's house along with 'Bhayankar Garmi', focusing on the Heavy Duty AC from Blue Star.