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A new digital campaign for Cushelle, starring the brand’s icon Koala, building on its most recent campaign ‘Whooshed For Irresistible Cushiony Softness’ TV spots.

The campaign, created by Cushelle’s agency of record Fallon London, is made up of a series of animated films that have been especially written and illustrated by the award-winning children’s author Sarah Dyer

Animated by Fallon Film.