About me

A Graphic Designer and Artworker with 9 years industry experience, working in-house, freelance and in a studio. Worked with a range of large and small clients on projects at all stages in the creative and production process. My primary experience and skill set leans towards the technical side, with extensive experience artworking and creative for numerous projects including billboards, building sized advertisements, exhibition stands, magazines, branded stationery, web adverts, interactive displays, retail displays, window displays, posters, apparel, packaging, bus T sides, taxi wraps, TFL advertising, content for Piccadilly One, and interior design.

Qualifications include an MA, with merit, in Graphic Design and Typography, a BA(Hons) in Graphic Design, a National Diploma in Graphic Design, 5 AS levels including Art and Product Design and 12 GCSEs including Art and Graphic Design.

Strong proficiency in the use of several core industry standard applications, with day to day use of InDesign, Illustrator, Photoshop and Acrobat DC. Over time I've explored the Creative Cloud range picking up further skills in a wider selection of those products to improve my service offering to at least a fundamental level. A useful knowledge level of video editing using Premiere, After Effects and Media Encoder to create simple motion graphics and videos. Used Adobe Xd to create layouts for proposed websites and interactive retail experiences, then generated them using Adobe Muse (I'm currently researching and learning Webflow to replace this). Generated photorealistic renders using the new Adobe Dimension as a means to mock-up product branding, packaging, and larger visuals for use in conjunction with Photoshop. Working knowledge of Microsoft office programs.

The PLB Group

Worked as a member of a small studio, with a focus on retail design and customer experiences. Took responsibility for most artworking, while participating in creative and pitch work. Expanded my skills into essential video editing for use on displays and projections. Brought control and development of the website in-house, using the skills acquired to develop new business and deliver several client projects. Clients included: Samsung, Vodafone, Amazon, Thales, nCipher, Entrust, Samsonite Group, Lipault, American Tourister, Sim Local, WHSmiths, Monster Headphones & Hugo Boss. Projects and fixtures installed in: Westfield, Harrods, Selfridges, Liberty, John Lewis flagship stores, WHSmiths and travel locations, London Heathrow, London Gatwick, Samsung KX Experience in London, Currys PC World, The London Underground, PGA World Tour, Home Depot (USA), & Best Buy (USA).

Freelance Design

Undertook a wide range of design briefs for a broad range of clients and charitable organizations in a solo freelance capacity. The projects encompassed basic print materials and small books, website design and branding work. This experience provided a great opportunity to improve my client interaction skills, refine and develop my design process, hone my quality control methods and skills, and learn valuable administrative skills.

Costello Medical Consulting

My first full time graduate role as the in-house designer, took on their work previously outsourced to an external agency. Worked with the company to bring all aspects of the work In-house, and under my responsibility. Including the administrative side of the business, such as infrastructure procurement, the growth of our service offering within design and creative support areas, and provided a consultation function to the company and colleagues.

Clients included Johnson and Johnson UCB Pharma, GSK, Astra Zeneca, Novartis and Pfizer.

Took responsibility for the growth and refinement of the company brand, supporting the recruitment of new designers and their integration into the company. Delivered an expanded service offering that increased the volume of client work and opened up new opportunities for the growing design team, with a corresponding increase in project size and scope. Undertook my MA in parallel with this job during my second year.


Brand / Logo Design, Branding, Editorial Design, Event Design, Exhibition Design, Graphic Design, Icon Design, Image Retouching, Packaging Design, Photoshop, Point of Sale Design, Print Design, Retail Design, Typography

Sector Experience

Arts, Branding, Catalogues & Brochures, Creative Services, Design, Packaging, Retail


PoPAI Award - Bronze, PoPAI Award - Gold


Amazon, American Tourister, Carphone Warehouse, Dixons Carphone, Entrust, John Lewis, nCipher, Samsonite, Samsung, Selfridges, Thales e-Security

#1331 Ranked Graphic Designer
Currently No Recommendations
Skill Level
Middleweight, Senior
Creativepool member since 14 September 2021