ABOUT

Context:
Over 100 million people could lose their memory before 2050 if research into a cure for Alzheimer’s does not advance.

Idea:
To make society aware of what suffering from this disease means, we needed an idea that would become a symbol aimed to fight against Alzheimer’s. We created the first Bank of Memories.

Solution:
A website where you can save in a drawer those memories you would never imagine you could lose. A written memory, photo or video.