eurobest London

ABOUT

Behind many medicinal drugs is a dirty truth. Inadequate environmental laws allow pharmaceutical factories to dump their waste in nature. In Hyderabad, India, a place where many of Sweden’s medical drugs are manufactured, the water contains enough drug residues that we could actually extract it. The result was ​Sordidum Pharmacum - ​a medicine few would take voluntarily.

AWARDS

Eurobest Award Gold

MADEIT CREDITS

  • Apotek HjärtatClient
  • Åkestam HolstAgency
  • BKRYProduction Company
  • Digge Zetterberg OdhPR Director
  • Jennie StrinnhedAccount Manager
  • Karl WikströmStrategist
  • Lina EnglerAccount Director
  • Linda BryttmarAccount Manager
  • Magnus JakobssonCreative Director
  • Martin NorebyArt Director
  • Michal SitkiewiczArt Director
  • Rickard BeskowCopywriter
  • eurobest
  • Simon LublinCopywriter
  • Joakim KhouryArt Director
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