Emma
Deputy Creative Director
ABOUT
'Guardian and Observer guide to... Growing your own' (still life shoot).
I wanted to create images that were like pieces of art, to lift what could be become a predictable directory, so decided to have them shot on black, beautifully lit in an abstract manner.
Luxury magazine 'Into the Badlands' (fashion shoot).
Shot in the desert on B/W film; the aim was to create a film-style narrative. Stripping the colour in an already stark backdrop added an extra focus on the high-end fashion products being showcased.
MADEIT CREDITS
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EmmaArt Director