Erin's work
About Erin
Experienced omni-channel copywriter and content editor with a demonstrated history of working in the retail fashion industry. In my current role at Liberty, I am key to enforcing our tone of voice throughout fashion ecommerce - writing product copy, brand headers and category level snippets. Having an in-depth knowledge of all our brands is essential to my role and often requires extensive research and an advanced understanding of the retail fashion climate.
As a content editor at Debenhams, I was responsible for running the entire editorial output, both digital and print. I worked collaboratively on a total of 4 brochures, which were read by thousands, whilst being involved in planning weekly marketing stories and writing daily fashion copy for the website
As a content editor at Debenhams, I was responsible for running the entire editorial output, both digital and print. I worked collaboratively on a total of 4 brochures, which were read by thousands, whilst being involved in planning weekly marketing stories and writing daily fashion copy for the website