Eric Jordan Creative Director, Designer, Motion Artist
The goal of the "Apex" sequence was to capture the essence of "big data" being utilised within Panasonic's avionics division. Utilising 3D and node based data input, a series of concepts were developed that worked with real-world data fed in from publicly-available Panasonic databases in order to create the look of complex spheres of infinite information.
Agency: Merit Andrew
Eric JordanGraphic Designer