Merit/Andrew approached Eric with the challenge of creating a 60 second motion spot for Experian that quickly communicated the benefits of their debt collections management software. Through study and research of their brand, Eric devised a series of boards that illustrated taking the viewer through a series of colourful data graphics, complex and yet beautifully simple at the same time.
Creative Direction: Eric Jordan
Styleframe Design: Eric Jordan
Motion Graphics Animation: Eric Jordan
3D Design & Animation: Eric Jordan
Production Coordinator: Jake Klarkowski
Head of Production: Caroline Scott