ABOUT

Personal branding for a first venture into working as a freelance designer. It was important for the brand mark to be able to function in conjunction with the business name as well as independently.

The mark is simplified down to the basic essence of what a phoenix is. Rather than recycling existing visualizations depicting a grander, more majestic creature, this interpretation combines a simple quaint black bird with a fiery element to create a novel interpretation of the phoenix.

Logo design June 2014
Website redesign March 2017