ABOUT

{Kabuk} London is a new and up-coming leather handbag and accessory brand. Kabuk is a Turkish word that translates into 'shell' in English.

Responsible for concept, brand identity, website and art direction. The concept for the brand was inspired from the idea that like a shell, bags also encase, frame and protect our most personal treasures. The varying universal bracket shapes elude to the idea of differing shapes and styles of a shell while maintaining its function to protect and frame.

{Kabuk} London project was also selected for the 2014 Creativepool Annual Book! This book is a selection of the best work that has been uploaded to Creativepool in the past year and has been distributed to a list of the top 1000 creatives, ad and design agencies in the UK.