ABOUT

Many scientists and teachers already knew about the Gnome Experiment. (Kern had been measuring fluctuations in Earth’s gravity by sending a gnome and a set of scales around the world.) Now his epic journey was almost complete. The opportunity was to rekindle interest in time for the Gnome's official home-coming.

Our stories have ran in just five magazines so far and already they have already rekindled interest in the story, with almost 1,000 new requests to weigh the gnome, over 7,000 new visitors to the gnomeexperiment website and a 27% surge in visits to Kern-sohn's website. Three magazines were so interested in the stories they happily ran them as their own double page editorials saving £20,000 in media spend. But best of all, two distributors who saw the ads signed up with Kern, which will result in an estimated 5,000% return on investment this year.