ABOUT

Local ex-theatre company workers in Coventry wanted to create the 'awakening' of Lady Godiva to celebrate her anniversary and the London Olympics 2012 - putting the city of Coventry on the map. I was asked to create a logo/identity for the project, with its purpose to feature on all teaser/promotional items in the run-up to the 'reveal' of the 10 metre high construction of Lady Godiva and all the materials she has been created from industries in the Midlands. This successful identity was then applied to merchandise, business cards and outdoor advertising.