ABOUT

The problem -
The branding for the Conservatoire needs refreshing, attracting both a young and older target audience.Rebrand the existing collateral (posters, magazines, A3 listing posters) for the RBC to give a modern and updated appearance.

The idea -
The RBC has a unique architectural layout, each room being stacked on top of the other like a maze. Using the outline of the building from an arial view I created a endless language out of geometric forms that can be manipulated in various ways.