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Since 1980, Maternity Care Coalition (“MCC”) has helped more than 100,000 childbearing families throughout Southeastern Pennsylvania become healthy, connected, and economically self-sufficient.

Struggling to communicate their impact in all areas of maternity care to MCC’s supporters and elected officials, as well as recruit new beneficiaries of their services, Their website was streamlined and decluttered to make their information more accessible and grow their donor base.

The redesigned website needed to engage new, and expectant parents, to help them determine their eligibility for specific programs. The website also had to properly target funders and legislators, showcasing MCC’s impact and providing easy access to legal information.