ABOUT

Episcopal Community Services (ECS) has served people in need for over 140 years.

Instead of using their Annual Report solely to show current investors what they’ve accomplished in the past year, they wanted it to also serve as a source of inspiration for a new and wider range of donors, connecting ECS’s past with its future.

The layout was modernised, with a new bright tone while creating a stronger call to action.

The next phase was to move away from their expensive "magazine mailers" and move towards folio-mailers, or mailed brochures.

The larger size created more room for photos and allowed the layers of the story to unfold as the folio opened, creating an effective flow.