Ellie Hegarty
Graphic Designer
ABOUT
The Brief
The Southwark Playbook is a project from 2019 for Innovation Unit. The brief was to create a short, flexible, playful handbook for staff neighbourhoods in Southwark to help residents improve physical and mental health.
It was important for the client that this book was something not to be used as an exhaustive guide, but as something to make your own.
The Outcome
This book reflects the elastic and playful nature of this guide through its visual language of bright colours, flexible shapes and loose guides.