Elisabeth Pichler
Graphic Designer
ABOUT
This branding is a reflection of its product, his variability and the diversity of its possible applications. TOOL is a cube, made by Elisabeth Pichler and Verena Kalser. It is a result and playground for graphic designers to produce analog images. The cube allows to fix different boards and changeable objects, colors, mechanisms, motors etc. The variability of the product should be shown aesthetically as main point in the branding. The course of action referres first on the reduction of the font into 6 elements, circles and lines. The elements can now be arranged in the given grid in any order, as shown in the booklet and offers the variety of ways in the representation.
MADEIT CREDITS
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Verena KalserGraphic Designer -
Elisabeth PichlerGraphic Designer