ABOUT

In general, the main function of a poster is to capture a moving audience with a message and for this project I tried to plan its design carefully as I knew I had a short amount of time to attract my audience attention. Therefore, first and foremost, I thought about the imagery that will best convey my message visually. Based on the cafe's interior design, I decided to draw all the elements (using watercolour) and then scan and edit them in Photoshop and Illustrator. After editing all the drawings I added the text which was the slogan of the company and the main message (We Are Coming Soon). The outcome was very positive as the client was extremely happy with the poster and wanted me to design a few more posters and the rest of the products such as the menu, stands for the opening, barriers for outside the cafe, banner, cups, wall menu and stickers.