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Advertising the release of a new version of NES Touch, the mobile tablet EPC reporting app.

For this project, I managed a short online marketing campaign, composing targeted mailings for NES members, non-members and current NES Touch users. Each message was tailored towards the interests of each individual audience with an aim to either ensure repeat business or gain new members to increase our market share.

In addition, each email was supplemented with a blog post which I then shared with various digital marketing platforms such as Twitter, Facebook and Linked In.