ABOUT

LOZOVSKAIIIA: tattoo artistfrom Saint-Petersburg.

The purpose of this project was to emphasize the special, gentle approach of the tattoo artist with a unique corporate identity. Each of the details of the identity should create a feeling of awe and delight from contact with the master and his service, starting from acquaintance in social networks and ending with the process of healing a tattoo and getting a consultation.The target client is people of all ages who appreciate a subtle, minimalistic style, who love art in all its manifestations and who want to receive not only a beautiful, high-quality service, but also become part of a gentle process and get the most out of it.


ABOUT IDENTITY

Each of the letters of the logo embodies femininity, elegance, calmness and nobility, reflecting the master himself. The blue tint, as the basis of her style, reveals her character, sensuality and approach to both life and work in its entirety. The main task of the project was a deep reflection of the master and all her character traits, approach, attitude, touch, outlook on the world and creativity. Corporate identity is about reflecting and emphasizing the merits and advantages. it is an acquaintance, study and transmission through design of how an expert or a brand will be seen and perceived by people, what emotions they will receive and with what they will leave them.All branded signatures are handmade by the master.

ABOUT POLYGRAPHY

The touch and visual enjoyment of the texture of paper draws a parallel with the skin, on which Alina applies her elegant drawings. And embossing is like their tactile continuation. With open eyes we see the pattern on the body, and when we close it, we feel it with our fingertips on the carriers of the corporate identity.All this reminds us of magic, as if Alina is the same Alice from Wonderland, only in her world of security, comfort and creation of masterpieces on the bodies.