ABOUT

I led the full redesign of the Berkeley Foundation website, a key initiative for the Berkeley Group focused on charitablem initiatives The project involved creating a modern, accessible, and visually engaging platform that clearly communicates the foundation’s mission and impact.

My approach combined user-centric design principles with a clean, professional aesthetic aligned to Berkeley’s brand identity. I collaborated closely with stakeholders to ensure the site effectively showcases their community projects, encourages engagement, and supports fundraising efforts.

The redesign improved site navigation, enhanced mobile responsiveness, and incorporated bold visuals to better tell the foundation’s story, resulting in increased visitor time and user interaction post-launch.