ABOUT
Scenario
HIV is the human immunodeficiency virus that causes AIDS attacking the immune system. Although still very dangerous, the treatment has evolved a lot in the last decades and today, those who live with HIV can have a normal life.
But despite the amount of information, several myths are still believed to be true and a lot of people, out of fear, do not take the test.
Idea
A short film that uses a TV series language, following Gabriel, a young man who has two news on the same day: he passed the entrance exam but also exposed himself to a risky situation. Unlike other films that talk about the theme, here we will have a difference: the viewer can put himself in the character's place and decide for him, take or not take the HIV test. The film follows the campaign's concept: HIV positive. Life can also be.
Back to GSK - Choices project
Gonzalo Duque
Motion Graphics Designer, GDuque
Spain
The Artist as Photographer
Creative Director, Ken Gerhardt Photography
South Africa
Kateryna Lebedynska
Retoucher, Kateryna Lebedynska
United States
Toby Willsmer
Freelance Artist and Digital Illustrator
New Zealand