Droga5 New York

ABOUT

The campaign Independent Journalism for an Independent Life showed how what you read can inspire who you are. One film painted a portrait of a New York Times subscriber, Vera, through headlines, using journalistic imagery, typographic sound design, and footage that fills the screen with life. The story weaved together her interests and her reading history into a rhythmic prose supported by the voice of Vera herself, which brought viewers into her world. Just like her life, the film has many layers, meaning and idiosyncrasies, revealing the breadth of the journalism published by the New York Times and how it impacts the lives of its readers.

MADEIT CREDITS

  • The New York TimesClient
  • Alyssa DolmanExecutive Producer
  • Amanda CohenProject Manager
  • Amanda LedermanAccount Supervisor
  • AnnMarie TurbittSenior Business Affairs Manager
  • Anoria SafadiAccount Manager
  • Beau DicksonEditor
  • Brad NaymanMusic Supervisor
  • Brandy RickerMusic Supervisor
  • Carmen VonPattersonStrategy Director
  • Cliff LewisDirector of Art Production
  • Cut + Run Los AngelesProduction Company
  • Dakota BrockmanSenior Interactive Producer
  • Daniel JacksonSenior Producer
  • Harry Roman-TorresChief Strategy Officer
  • Hugh CopelandAssociate Film Producer
  • Inna KofmanSenior Art Director
  • Jessica PesterArt Director
  • Justin SchneiderGroup Communications Strategy Director
  • Laurie HowellExecutive Creative Director
  • Lea MastrobertiGroup Account Director
  • Lee PozinDesigner
  • Mads MurphyCommunications Strategist
  • Mary ThorntonTraffic Manager
  • Matthew MintzAssociate Film Producer
  • May CheeTalent Manager
  • Mike LadmanSenior Music Supervisor
  • Nico BaumannSenior Copywriter
  • Rachel HessSenior Designer
  • Ruben MercadalHead of Film Production
  • Samar ZamanSenior Producer
  • Sara MuchnickCopywriter
  • Thomas HaslowGroup Strategy Director
  • Tim GordonChief Creative Officer
  • Toby Treyer-EvansExecutive Creative Director
  • * Droga5Advertising Agency
  • * D&AD
  • * Alex WoodsGroup Account Director
  • * HARRY BUGDENCreative

The New York Times - Independent Journalism for an Independent Life

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