Droga5 New York

ABOUT

In a time when the truth is being twisted, bent and sometimes forgotten, we’re showing how The New York Times brings the truth back to readers across the world. This led to the development of the “The Truth Is Worth It,” a campaign that looks to bring to light the danger, bravery, perseverance and determination that it takes to be a New York Times journalist and ultimately how that helps people better understand the world.

The Truth Is Worth It,” ads are the latest in The Times’s “The Truth Is Hard” brand campaign series, which aims to show that original, independent journalism requires resources, time and commitment, and that subscribing to The Times is crucial in that effort.

There are New York Times journalists out there doing everything it takes to get the story and bring back the truth to help me understand the world—the subscription and the truth are worth it.

MADEIT CREDITS

  • Alek RostProducer
  • Alek RostProducer
  • Alexandra LubranoProducer
  • Alyce MuhammedAssistant Editor
  • Amanda CohenJunior Project Manager
  • Amy WeisenbachSenior VP, Marketing
  • Amy WeisenbachSenior VP, Marketing
  • Ben BrownJunior Copywriter
  • Betty CameronVFX artist
  • Betty CameronVFX Artist
  • Brandon ChenSenior Producer, Film
  • Caroline KosseSenior Project Manager
  • Chase KimballCopywriter
  • Chris RizzoAssistant Editor
  • Courtney RussellGroup Account Director
  • Daniel LindsayDirector
  • David DrogaCreative Chairman
  • David RubinChief Marketing Officer
  • David RubinChief Marketing Officer
  • David RubinChief Marketing Officer
  • Diane McArterPresident
  • Ed DownhamSound Designer/Mixer
  • Eli HochberegDesigner
  • Holly SchusslerAssociate Producer, Film
  • Jackie MoranJunior Art Director
  • Jay PotashSenior Communications Strategist
  • Jenna DeAngelisVFX Artist
  • Jenna DeAngelisVFX Artist
  • Jim HeltonEditor
  • Jocelyn HowardDirector of Business Affairs
  • Jonny BauerGlobal Chief Strategy Officer
  • Kyra HendricksProducer
  • Kyra HendricksProducer
  • Laurie HowellGroup Creative Director
  • Laurie ParishPR Manager
  • Meredith Kopit LevienEVP & Chief Operating Officer
  • Meredith Kopit LevienEVP & Chief Operating Officer
  • Meredith Kopit LevienEVP & Chief Operating Officer
  • Mike LadmanMusic Supervisor
  • Nate MooreDesign Director
  • Nick MaschmeyerStrategy Director
  • Ola AbayomiAccount Director
  • Phil BrooksAnimator
  • Phil BrooksAnimator
  • Ruben MercadalAssociate Director of Film Production
  • Ryan MillerData Strategy Director
  • Sabena GuptaDirector, Brand Strategy
  • Sabena GuptaDirector, Brand Strategy
  • Samantha DeevyGroup Communications Strategy Director
  • Sarah RoebuckExecutive Producer
  • Sofie BorupColorist
  • Sophie BorupColorist
  • Sophie SolomonAssistant Editor
  • Tehjal SuriAccount Manager
  • Tim GordonExecutive Creative Director
  • TJ MartinDirector
  • Toby Treyer-EvansGroup Creative Director
  • Tom PooleSenior Colorist
  • Topher CochraneSenior Producer, Film
  • Whitney VoseSenior Business Affairs Manager
  • * Droga5Global Chief Communications Officer
  • * Cannes Lions Winners 2019
  • * Wave Studios NYExecutive Producer
  • * Aaron ReynoldsSound Designer/Mixer
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