ABOUT
Established since 1995, the SYZYGY Group has grown to become one of Europe’s top full service, digital agency groups. We have 280 employees who possess specialist talent covering the entire spectrum of digital communications and marketing. Our offices are in London, Hamburg, Frankfurt, New York and Warsaw.
The time had come for refresh with the take up of new global leader, and a more unified outward vision was needed.
Solution
Working with the CCO and the team from our Warsaw office we created a new vision based on a more global outlook allowing each of the offices to show their uniqueness and local knowledge. I based our work going forward around a single proposition:
HOW WE WORK MAKES US DIFFERENT
Using the literal meaning of ’Syzygy’ - a pair of connected or corresponding things. I used this to make the connection between the work and place we work in. This should almost be a symbiotic relationship - an ethical studio if you will.
WORK / ENERGY
WORKPLACE / CALM
Lets make this is our life cycle. The work creates the energy. The environment is the platform which allows it to happen. It’s a natural shift to becoming a real agile working environment. An open door vision - Hide nothing. Our process is collaborative, our thinking is insightful and we are ALWAYS passionate about our work. We understand the WORK/LIFE balance.
Our vision is our proposition.
BUILDING DIGITAL FUTURES



