ABOUT

Taking the challenge of a decline in consumer interest in blended scotch head-on, ARDRAY® drives a new movement within the whisky industry. It is a spirit that challenges the perceptions of whisky and blended Scotch and inspires an exciting creative territory with the marriage of craft traditions from both Scotland and Japan.

Wonderworks was brought into the ARDRAY® team who took on the exciting opportunity to do things differently in a drinks category largely driven by its traditions.