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Discovery Kids is a popular Discovery TV channel for kids (2-8 years) all over Central and South America. I was tasked with relaunching the website on a new platform, based on a new Video Management System, replacing a previous Wordpress based system. The VMS was to provide streaming video and DRM capabilities needed to compete in the VOD and OTT landscape.

I provided concepts based on branding updates from the TV channel and worked on the IA of the new site and apps, dependent on the capabilities of the new VRM system that was being built in house by a team of Swedish developers. A big part of the role was liaising with the back end team to create executable designs and to convey the rationale for the designs to the stakeholder team in Miami. I also worked closely with a front end development team in London to ensure that designs were provided for all scenarios, including responsive screens behaviours and scenarios and that the developed screens reflected the designs accurately.

With a lot of work the site was launched (almost!) to deadline and the client was happy with the result and I subsequently worked on relaunches of channel brands for the German and Swedish markets based on the learnings of this initial projects.

Discovery Kids website relaunch for Latin America

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