ABOUT

A video showcasing the business support services available across Essex, Kent & East Sussex.

THE BRIEF

The South East Business Hub is a new government led initiative providing business support across Essex, Kent and East Sussex. The devoltion of the National Growth Accelerator programme has led to the creation of regional ‘Growth Hubs’. We were briefed to create a video about the new Growth Hub with a two week lead time.

OUR APPROACH

Our creative focuses around a graphics led treatment that gives viewers an overview of the services by combining 2D animated inconography with voiceover. We use motion graphics of a map of the South East, in bold colour pallete that compliment our client’s style guide, to guide us around three video case studies of self-authored stories from business owners across Kent, East Sussex and Kent.

The video was screened to an invited audience at the House of Commons and is distributed online.