ABOUT

Producer Director with One Two Four (formerly The Rocket Science Group) for HSBC of various promos for UK colleagues.

THE BRIEF

HSBC is one of the world’s largest banking and finaicial services organisations. Working closer with TwoFour Digital (formerly The Rocket Science Group) our Producer Director Tom was briefed to deliver internal HSBC UK TV programmes, event films and promos.

THE APPROACH

Responsibilities included Location Direction, Edit Producing and format development of magazine programmes for both Retail Banking Wealth Management (Live TV) and the Contact Centres (Planet Direct).

"We also ran a year long pilot User Generated Content pilot which equipped HSBC employees with cameras to make their own films as part of an employee engagement programme. The results of the pilot led to UGC being integrated in regular magazine programmes.

Digitom translates the world of broadcast to corporate video in an engaging and interesting way. I always feel like I’m learning something new and exciting when working with Digitom – from video production to social media." Lorraine Hamilton, Head of HSBC TV UK