ABOUT

Taste the Origin is a reflection of BhumiRasa’s belief that true flavor begins at its roots. Inspired by the richness of Indonesia’s culinary heritage, the brand brings traditional snacks into a modern context—without losing their authenticity.Derived from Sanskrit, “Bhumi Rasa” speaks to the essence of taste that comes from the earth. This philosophy is translated into every detail, from the use of natural, additive-free ingredients to the way each product is carefully crafted and presented.More than just a snack, BhumiRasa is an experience—one that reconnects people with familiar flavors, evokes a sense of nostalgia, and celebrates tradition in a refined, contemporary form.
BhumiRasa | Brand IdentityBranding / Brand Identity / Collateral Design / Social Media DevelopmentCreative Director :Dicky WardhanaDevelop by : Lumen Creativa E-Mail | Website | InstagramBuild Your Brand. Make It Visible. Work with Lumen Creativa ©2026 All rights reserved.