Dickon Waring Senior Digital Designer

ABOUT

Digital/ Interaction designer working on the 'Bear & Hare' interactive ebook to support the John Lewis 2013 Christmas campaign.

My role involved taking the concept of the 'Bear & Hare' christmas TV advert and converting it into an engaging digital experience for children. This entailed the creation of initial interaction documents, the co-ordination of asset delivery including illustration, animation, narration and sound effects from external sources before finally compositing and exporting workable files to overseas developers.

I also created an in-store film of the 'Bear & Hare' story and short promotional demo trailer of the ebook that played in customised Bear cave grottos in John Lewis stores around the UK.

MADEIT CREDITS

  • John LewisClient
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