ABOUT

This is the story of how I created the corporate identity for BALANCE COFFEE cafe, and it became so successful that the founders decided to open a second location in another district.

It's a wonderful project that I still love, as I created it at the beginning of my career as a graphic designer. This year, I graduated from Harvard as a strategist.

This branding was bold and precise, just as the client wanted. Actually, the design was dreamed up by Sasha (the founder of the cafe), and I brought it to life without even knowing the details — we managed to achieve absolutely everything.

I wish you an enjoyable viewing experience and inspiration.