ABOUT

American Express is a financial services corporation for which I have managed campaigns and designed a plethora of creative for their personal, business and corporate cards, including the premium Centurion card. Working with their marketing team to deliver digital and print assets with objectives in acquisition, rewards and benefits. Managing these campaigns involves drawing up schedules and quotes, liaising with copywriters, web developers and external agencies, ensuring a smooth journey throughout each campaign. Assets and work include social media banners, retouching, image sourcing, motion graphics animation, websites, emails, brochures and more. Specific brand guidelines are followed, per card base, ranging from the everyday consumer to ultra-exclusive clients.