ABOUT

Awesome U is a new health and wellness lifestyle brand. I created the branding, illustration, and digital work below. This includes the artwork for the initial line of Awesome U products—wellness patches. Later art directing the 3D promotional images you can see here too. The brief was pretty open, it just had to be big, bright, fun and if possible, include nature inspired imagery, and a brand mascot. (The founder's pet conure parrot 'Cheeky').