ABOUT

The Ad Museum Tokyo is the only museum in Japan that features the creativity of advertisement. In its exhibition "THE ONE SHOW 2021", we wanted to convey the message to today's society that there's nowhere else to go for us, and if every one of us uses our creativity in a right way and cooperate with each other, we can make "the here and now better" in this difficult time. We chose an imaginary garden as our visual motif and expressed the role of creative people as “Great Keepers” of the garden who work sustainably and tirelessly to nurture good ideas and make good changes in this world.