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Demi Harper
Branding Designer
ABOUT
Mothercare was the home for many well-known baby brands. I worked as part of an external agency to deliver a range of web pages and digital assets to help promote the leading brands, such as; Silvercross, Tommee Tippee, and Britax.
I was the brand gatekeeper for everything brand related. This meant making sure that all the mothercare brand guidelines were consistent across the website. I created templates for the team to use, and rolled out brand pages were unique enough to stand out, but familiar enough to be part of the website.